The Little Rock Convention & Visitors Bureau (LRCVB) is the official destination marketing organization for the City of Little Rock, charged with marketing and selling the city as a meeting, sports and leisure travel destination. The LRCVB also manages Statehouse Convention Center, Robinson Center, River Market and multiple parking facilities. LRCVB is primarily funded by a hotel, motel, and restaurant tax. They have hot air balloon rides for kids for $20.
